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Reference Library

Sales Objection Handling Library

Every entry is a real prospect objection — with the framework, three scripted responses, the common mistakes, and an interactive scorer that grades your rebuttal against the rubric we use inside LemCoach practice sessions.

Price & Budget

Prospects pushing back on cost, discounts, or budget timing.

"Your product is too expensive compared"

Your product is too expensive compared to competitors.

"We don't have the budget right"

We don't have the budget right now, maybe next quarter.

"I can get similar functionality for"

I can get similar functionality for half the price elsewhere.

"Your pricing doesn't make sense for"

Your pricing doesn't make sense for a company our size.

"We need to see ROI proof"

We need to see ROI proof before spending this much.

"Can you give us a discount"

Can you give us a discount? We're a startup with limited funds.

"The initial investment is too high"

The initial investment is too high. What about a payment plan?

"Your competitor quoted us 40% less"

Your competitor quoted us 40% less for the same features.

Status Quo

Prospects defending what they already use or do.

"We're already using a similar solution"

We're already using a similar solution and it works fine.

"Our current system isn't perfect"

Our current system isn't perfect, but it's good enough for now.

"We've always done it this way"

We've always done it this way and it works for us.

"Our team is comfortable with our"

Our team is comfortable with our existing tools.

"Why fix what isn't broken"

Why fix what isn't broken? Our current solution is adequate.

"We just implemented a new system"

We just implemented a new system last year. Can't change again.

"Our legacy system is integrated with"

Our legacy system is integrated with everything. Too risky to change.

Timing & Urgency

Prospects asking to defer, push back, or revisit later.

"This isn't a priority for us"

This isn't a priority for us right now.

"Let's revisit this conversation in Q3"

Let's revisit this conversation in Q3 when we have more clarity.

"We have too many other initiatives"

We have too many other initiatives going on to add this.

"Can you follow up with me"

Can you follow up with me in 6 months?

"We're in the middle of a"

We're in the middle of a busy season. Bad timing.

"Our leadership is focused on other"

Our leadership is focused on other projects this year.

Authority & Decision-Making

Prospects who can't (or say they can't) decide alone.

"I need to discuss this with"

I need to discuss this with my team first before making any decisions.

"My boss needs to approve this"

My boss needs to approve this. Can you send me the information?

"The board has to sign off"

The board has to sign off on purchases over $10K.

"I'm not the final decision-maker on"

I'm not the final decision-maker on this type of purchase.

"We have a procurement process that"

We have a procurement process that takes 3-4 months.

Product & Fit

Prospects raising concerns about features, complexity, or fit.

"Your platform seems complicated"

Your platform seems complicated. Will my team actually use it?

"We need more features than what"

We need more features than what you're offering.

"Does your product integrate with our"

Does your product integrate with our existing tech stack?

"We tried a similar solution before"

We tried a similar solution before and it didn't work out.

"Your solution doesn't address our specific"

Your solution doesn't address our specific industry needs.

"We're concerned about the learning curve"

We're concerned about the learning curve for our team.

Trust, Risk & Security

Prospects worried about credibility, security, or stability.

"We've never heard of your company"

We've never heard of your company. Are you established?

"What if your company goes out"

What if your company goes out of business? We need stability.

"Can you provide references from companies"

Can you provide references from companies like ours?

"We need to see case studies"

We need to see case studies with measurable results first.

"What's your data security and compliance"

What's your data security and compliance certification?