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    Quota Calculator

    TL;DR

    Free sales quota calculator — turn a team revenue target into per-rep quotas, with over-assignment and ramping reps factored in.

    Quota Calculator

    Most teams assign 10–20% more quota than the target to absorb misses.

    Quota per fully-ramped rep
    $985,714
    Total quota assigned
    $6,900,000
    Effective headcount
    7

    A common sanity check: annual quota should be 4–6× a rep's on-target earnings. Much higher and attainment collapses; much lower and the plan is unprofitable.

    Calculated in your browser — no data leaves this page.

    About this tool

    Setting quota by dividing the target by headcount is how teams end up missing by 20%. This calculator adds the two adjustments that matter: quota over-assignment to absorb misses, and reduced productivity for ramping reps.

    The formula

    Assigned quota = team target × (1 + over-assignment %). Effective headcount = fully-ramped reps + (ramping reps × ramp productivity %). Quota per rep = assigned quota ÷ effective headcount.

    Worked example

    A $6M target with 15% over-assignment becomes $6.9M assigned. With 8 reps of whom 2 are ramping at 50% productivity, effective headcount is 7, so each fully-ramped rep carries roughly $986,000.

    Benchmarks

    Quota-setting benchmarks
    MetricTypical rangeNotes
    Quota over-assignment10–20% above targetCovers attrition and misses
    Quota to OTE ratio4–6×The core profitability check
    Target attainment rate60–70% of reps at 100%Below 50% signals a quota-setting problem
    Ramp period3–9 monthsLonger for enterprise and regulated markets

    How it works

    1. Enter the team revenue target. The number the team is accountable for.
    2. Enter quota-carrying headcount. How many reps carry a number.
    3. Set over-assignment. How much extra quota you assign above the target — usually 10–20%.
    4. Account for ramping reps. How many are ramping and at what productivity.
    How we built this

    Built and maintained by the LemCoach team. All calculations run client-side — your inputs never leave your browser. Formulas are reviewed against industry benchmarks we collect from anonymised LemCoach session data each quarter.

    Frequently Asked Questions

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