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    Pipeline Coverage Calculator

    TL;DR

    Free pipeline coverage calculator — see your coverage ratio against the gap to quota and how much pipeline you actually need at your win rate.

    Pipeline Coverage Calculator

    Pipeline coverage on the gap
    3.21×
    Gap to quota
    $280,000
    Expected revenue at your win rate
    $198,000
    Pipeline needed for 3× coverage
    $840,000

    3× coverage on the gap is the standard rule of thumb. If your win rate is below 20%, target 4–5× instead — coverage should be roughly 1 divided by your win rate.

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    About this tool

    Coverage should be measured against the gap to quota, not the whole quota, and the right multiple depends on your win rate rather than a universal 3×. This calculator does both and shows expected revenue from current pipeline.

    The formula

    Coverage = open qualified pipeline ÷ (quota − closed revenue). The coverage multiple you need is roughly 1 ÷ your historical win rate.

    Worked example

    With $900,000 of pipeline against a $400,000 quota and $120,000 already closed, the gap is $280,000 and coverage is 3.2×. At a 22% win rate that pipeline is expected to produce $198,000 — short of the gap, so more pipeline is needed despite passing the 3× test.

    Benchmarks

    Coverage benchmarks by win rate
    MetricTypical rangeNotes
    Win rate 33%+3× coverageThe classic rule of thumb
    Win rate 20–25%4–5× coverageWhere most B2B teams actually sit
    Win rate under 15%6×+ coverageUsually a qualification problem to fix first
    Measured againstGap to quota, not full quotaMeasuring against full quota overstates risk

    How it works

    1. Enter open qualified pipeline. Only opportunities that pass your qualification bar.
    2. Enter quota and closed revenue. The calculator derives the gap from these.
    3. Enter your historical win rate. Used to project expected revenue from the pipeline.
    How we built this

    Built and maintained by the LemCoach team. All calculations run client-side — your inputs never leave your browser. Formulas are reviewed against industry benchmarks we collect from anonymised LemCoach session data each quarter.

    Frequently Asked Questions

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