BDR: Business Development Representative

A BDR (Business Development Representative) is an outbound-focused sales role that prospects new accounts and books meetings, typically distinguished from SDRs by an outbound (vs. inbound) focus.

What is BDR?

BDR and SDR are often used interchangeably. The most common split: SDRs handle inbound leads; BDRs build pipeline cold from outbound. In practice, every company defines it slightly differently.

Frequently Asked Questions

What is the difference between BDR and SDR?: Most companies use BDR for outbound prospecting and SDR for inbound lead qualification. Some use them interchangeably.