NEAT Selling: Need, Economic Impact, Access to Authority, Timeline

NEAT Selling is a qualification framework — Need, Economic Impact, Access to Authority, Timeline — designed by The Harris Consulting Group as a modern BANT replacement.

What is NEAT Selling?

NEAT was developed by Richard Harris to address BANT's main weakness: budget is rarely allocated before the buyer talks to a vendor. NEAT replaces Budget with Economic Impact — proving the deal will pay for itself.

Frequently Asked Questions

What does NEAT stand for?
Need, Economic Impact, Access to Authority, and Timeline.